Campaign Categories

Crayola Colors of the World Crayons

Golin

Client: Crayola

Zeno and Lenovo Reshape Realities with the World's First Foldable PC

Lenovo

Client: Zeno

Fabric of the Community

W Communications

Client: Grenfell Athletic

Marmite x Lynx: The World’s First Social Distancing Deodorant

W Communications

Client: Lynx

The game-changing launch of No7 Retinol

WBA

Client: No7, Walgreens Boots Alliance

got milk?’ 2.0

Weber Shandwick

Client: Milk Processor Education Program (MilkPEP)

TWIX Kicks

Weber Shandwick

Client: TWIX, a Mars Wrigley brand

Text for Humanity

Edelman

Client: Sinch

New York Fashion Week Goes Home with Lowe’s

FleishmanHillard

Client: Lowe's

More than a tomato

MARCO

Client: Kraft Heinz (Orlando)

Drive-Through Wedding

W Communications

Client: FREE NOW

Marmite x Lynx: The World’s First Social Distancing Deodorant

W Communications

Client: Lynx

got milk?’ 2.0

Weber Shandwick

Client: Milk Processor Education Program (MilkPEP)

Launching the WWE ThunderDome

WWE

ASD: Rockin' the Spectrum

Edelman Canada

Client: Jake's House

Silent Slaughter

JIN

Client: International Organization for Peace building and Social Justice

The last older person to die in loneliness

LLYC

Client: BBK Foundation

STORYTELLERS

Orange 360

Client: ONE LIFE FOR DAKOTA

Fabric of the Community

W Communications

Client: Grenfell Athletic

Our One Home

Weber Shandwick

Client: Fauna & Flora International

Arresting the Spread of Covid in Asia’s largest slum

Weber Shandwick India

Client: THE BILL & MELINDA GATES FOUNDATION

"Life's Good" Brand Rejuvenation Campaign

Hill+Knowlton Strategies

Client: LG Electronics

Building awareness and credibility beyond a niche audience

Hill+Knowlton Strategies

Client: Bybit

From Henry Howard Finance to Propel. Rebranding for Results.

Propel Finance

Where science meets humanity

Ruder Finn

Client: Biogen

Bringing Acast Stories to Mexico

Sherlock Communications

Client: Acast

Making the Internet Business-Ready

Sherlock Communications

Client: Akamai

Shaping the Future Through the 2020 Census

BCW Global

Client: U.S. Census Bureau

Making the Global Goals Personal

Hill+Knowlton Strategies

Client: The Norwegian Agency for Development Cooperation (Norad)

PROGRAM YOUR VACCINATION

Orange 360

Client: ONE LIFE FOR DAKOTA - GLAXOSMITHKLINE

STORYTELLERS

Orange 360

Client: ONE LIFE FOR DAKOTA

Oxford University’s COVID-19 research

University of Oxford

Beating the Pirates: Stopping one of the largest heists in corporate history

beIN MEDIA GROUP

Not Safe At Home

Edelman

Client: BMFSFJ

IBM Drives Change with Facial Recognition Product Withdrawal

IBM

Clorox & the Dual PR Pandemic: Weathering a Perfect Storm of Crises

Ketchum

Client: Clorox

Pharmacists at the Center of Walgreens COVID-19 Response

WBA

Client: Walgreens Boots Alliance

Dogs on Zoom

Weber Shandwick

Client: Pedigree

Arresting the Spread of Covid in Asia’s largest slum

Weber Shandwick India

Client: THE BILL & MELINDA GATES FOUNDATION

Buy Back Friday

Edelman

Client: IKEA

Crayola Colors of the World Crayons

Golin

Client: Crayola

The CROWN Act

JOY Collective

Client: Dove

#wombstories

Ketchum

Client: Essity/Bodyform

Microsoft: Carbon Negative by 2030

WE Communications

Client: WE Communications and Microsoft Corp.

#HereForRMHC

Weber Shandwick

Client: McDonald's Corporation

Engaging 50,000 minds and hearts through behavioural change communications

ASDA’A BCW

Client: Abu Dhabi National Oil Company (ADNOC)

Holiday HQ

Best Buy Canada

Stay Well - Fique Bem

JeffreyGroup

Client: Bayer

Switch It

MSL

Client: AXA Health

#PayPalItForward

PayPal

RBKC's Black History Month 2020

Royal Borough of Kensington and Chelsea

Now & Next: Engaging employees during challenging times

Ruder Finn

Client: AstraZeneca

CVRM Patient Pathways

Edelman

Client: AstraZeneca

Experiasis

Edelman

Client: NVDV

Stories That Never Stand Still

Edelman

Client: Takeda

World Mask Week: Sparking a Global Movement to Save Lives

Evoke KYNE

Client: The Pandemic Action Network via Panorama Global

I Am Number 17

Hill+Knowlton Strategies

Client: Takeda

PROGRAM YOUR VACCINATION

Orange 360

Client: ONE LIFE FOR DAKOTA - GLAXOSMITHKLINE

My Shade of Pink

Weber Shandwick

Client: Roche

PERFECT MARC JACOBS Influencer Campaign

COTY

Client: Marc Jacobs Fragrances

The Gillette Barber Council Steps Up

MMK+ (Ketchum)

Client: Gillette

100 KM OF PREVENTION

Orange 360

Client: LEAGUE AGAINST CANCER

Fabric of the Community

W Communications

Client: Grenfell Athletic

ZX: Everything is Cake

W Communications

Client: Adidas

got milk?’ 2.0

Weber Shandwick

Client: Milk Processor Education Program (MilkPEP)

INFINITI's Innovative Launches in a COVID World

imre

Client: INFINITI Motor Company

MEET - turning an assumed latecomer into a pioneer

The PR Group

Client: Proform Foods

BoraTestar!

LatAm Intersect PR

Tomorrow Campaign

Prudential do Brazil

Changing the World, One Case at a Time

Sherlock Communications

Client: PGMBM

Smart-lighting Brazil

Sherlock Communications

Client: Signify

Todos Pela Saúde

Weber Shandwick

Client: Itaú Unibanco

A Voice for Change - 12th Annual ASDA'A BCW Arab Youth Survey 2020

ASDA'A BCW

Where You Shop Matters

ASDA'A BCW

Client: VISA

#MonthOfGood

Hill+Knowlton Strategies

Client: Instagram

Diriyah Season

Hill+Knowlton Strategies

Client: The Saudi Ministry of Sport

Gamers Without Borders

Hill+Knowlton Strategies

Client: Saudi Arabian Federation for Electronic and Intellectual Sports

Launching WWE Network in the Middle East

WWE

Missing Masterpieces

Edelman

Client: Samsung

One UniCredit COVID-19 Response Microsite

Finelk

Client: UniCredit in partnership with FinElk and Bladonmore

Making the Global Goals Personal

Hill+Knowlton Strategies

Client: The Norwegian Agency for Development Cooperation (Norad)

The Climate Store

Prime Weber Shandwick

Client: Felix

Global PR Categories

Period.

Cow

Client: Intimina

Silent Slaughter

JIN

Client: International Organization for Peace building and Social Justice

#wombstories

Ketchum

Client: Essity/Bodyform

Old El Paso’s #MessFreeChallenge galvanises a worldwide sporting community to launch their new innovation while supporting global food banks

Thinkerbell (Global Creative & Strategy and PR - Australia), Grey (PR - Europe)

Client: General Mills

Be Kind Rewind: A Sleepover at the World’s Last Blockbuster

Weber Shandwick

Client: Airbnb

Our One Home

Weber Shandwick

Client: Fauna & Flora International

#IMasturbate Do you? – Lily Allen x Womanizer

WOW Tech Europe GmbH

Client: WOW Tech Group, Brand Womanizer

World's First Virtual Green Carpet Fashion Awards

Eco-Age and Pulse Films

Enabling the 2020 (Virtual) US Open

IBM & The USTA

#PricelessWave

Talker Tailor Trouble Maker

Client: Mastercard

Period.

Cow

Client: Intimina

IBM Actions & Allyship for Racial & Social Justice

IBM

Client: IBM

Lifetime Carbon Neutral

Ketchum

Client: VELUX

Lenovo Launches Vision of 'New Realities' Across the Globe

Lenovo

ideas4ears children's invention contest

MED-EL Medical Electronics

Go Near: Celebrating Local Travel Only On Airbnb

Weber Shandwick

Client: Airbnb

WrestleMania 36

WWE

Love it Like the First Time

beIN SPORTS

That's Debatable

IBM

INFINITI's Innovative Launches in a COVID World

imre, Live Nation, and INFINITI

Client: INFINITI Motor Company

#InItTogether

LinkedIn

Looks Like You Need To Let It Out

M&C Saatchi Talk

Client: Promote Iceland

#MessFreeChallenge

Thinkerbell

Client: General Mills

Completed It Mate: Helping Papa John’s ‘Level Up’ in Lockdown

W Communications

Client: Papa John's

#ABetterPlantBasedFuture

APCO Worldwide

Client: Upfield

Love it Like the First Time

beIN SPORTS

Lenovo 'New Realities' Elevates Young Women Voices Around the Globe

Lenovo

Zeno and Lenovo Reshape Realities with the World's First Foldable PC

Lenovo

Client: Zeno

Opportunity2030: The Standard Chartered UN SDG Investment Map

Man Bites Dog

Client: Standard Chartered

The Unknown Power of Visual Content in Latin America

Sherlock Communications

Client: Getty Images

My Shade of Pink

Weber Shandwick

Client: Roche

W20 Riyadh 2020

APCO Worldwide

Client: Women 20 (W20)

Expanding Access to IBM's P-TECH Model

IBM

Client: IBM

IBM Call For Code

IBM

Client: David Clark Cause

#PayPalItForward

PayPal

Changing the World, One Case at a Time

Sherlock Communications

Client: PGMBM

Coca-Cola in Sweden going 100% recycled plastic

Spotlight

Client: Coca-Cola European Partners Sweden & Coca-Cola AB

To be announced at the awards

People and Agencies

Clarity

Djembe Consultants

GCI Health

Hotwire

Lansons

Manifest

Sherlock Communications

FleishmanHillard

Golin

Ketchum

W Communications

WE Communications

Weber Shandwick

APCO Worldwide

BCW Global

SPAG Asia

WE Communications

APCO Worldwide

ASDA'A BCW

Hill+Knowlton Strategies

Katch International

markettiers

Agora Public Affairs and Strategic Communications

LLYC

Porter Novelli

Sherlock Communications

EM

LLYC

M3 Communications Group.

Wachsman

Aaron Radelet

Chief Communications Officer, Walgreens Boots Alliance

Michael Kaye

Global Communications & Public Relations Manager, OkCupid

Claire Hassett

Managing Director and Chief Communications Officer, Deloitte Global

Jack Dyas

Senior Communications Manager, beIN MEDIA GROUP

Ellen Ryan Mardiks

Chairman, Golin

Carol Watson

Champion for Diversity, Equity & Inclusion, BCW Global

Barbara Bates

Hotwire

Laura Schoen

Weber Shandwick

To be announced at the awards

To be announced at the awards

Claudia Daré

Managing Partner, Latam Intersect PR

Alasdair Townsend

Sherlock Communications

Amanda Berenstein

Weber Shandwick